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| LA Bicycle: Folding bike - A folded sheet of white paper is a symbol of the simplicity of collapsing and constructing the cycling machine. A great example of minimal simplicity: |
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| Stairs : Parents Say / Children Do - A simple and creative use of colors and composition that embodies a health care plan for children: |
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| Olay: The ‘Undo’ Effect - This ad brings to mind that Olay skin products can ‘undo’ the effects of aging. Creative use of Ctrl + Z: |
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| Black Ribbon R.I.P. Michael Jackson - A wonderful example of a minimalist ad by MTV that represents the legendary singer Michael Jackson’s legs through a ribbon: |
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