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Wednesday, January 4, 2012

Wk 12- Less is more, More is less


Based on my research on "less is more", it is mean simplicity and minimalism. What is simplicity? In Wikipedia, Simplicity is the state or quality of being simple. It usually relates to the burden which a thing puts on someone trying to explain or understand it. Something which is easy to understand or explain is simple, in contrast to something complicated. Minimalism describes movements in various forms of art and design, especially visual art and music, where the work is set out to expose the essence, essentials or identity of a subject through eliminating all non-essential forms, features or concepts. 

Design should be less (simple but can straight to the point to bring out the meaning), then the impact is more. If we put exceed design element, it will bring negative impact, and it lost the function, become less. which is mean "more is less".



3 eco ads from Akatu Institute can clearly explain less is more , more is less.

Reference:
http://www.noupe.com/showcases/less-is-more-creative-and-inspiring-minimalist-print-ads.html
http://dpxmag.com/3-eco-ads-from-akatu-institute.html
http://journeybjj.blogspot.com/2011/11/less-is-more-when-more-is-less.html
http://en.blog.zyncro.com/2011/09/02/less-is-more-or-more-is-less-in-life-at-work-and-in-software/

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